SWITZERLAND TOURISM TO CELEBRATE 2013 AS THE YEAR OF 'LIVING TRADITIONS'- Will Focus on promoting its rich heritage of culture and traditions.


Mr.Stephan Heuberger,Director,Switzerland  Tourism India,said,"India is a key market for us.Both countries take pride of their rich heritage of culture and traditions.People here believe and follow their traditions.'Living Traditions' is an endeavour to showcase our customs and way of life  that refelects the true Switzerland.We are sure that Indian visitors will find it enthralling whilst they are experiencing our traditions and customs in our nature".

Ms.Ritu sharma,Deputy Director,Switzerland Tourism India, speaking about the travel partners said," we value the cooperation of the travel trade and will continue to work closely with them to promote the various offerings that we have to propose to the Indian outbound.India market has shown a positive growth even in 2012,which is commendable".